senior creative designer in brand marketing – fourteen years experience in retail fashion industry – passion to develop compelling campaigns through strategic storytelling and elevated visuals – digital and print – proficient in adobe creative suite

  • web and app

    homepages • landing pages • category headers • navigational headers • inline content • product display pages • SEO pages • UI/UX partnership • iconography • app push notifications • app store graphics • app icons

  • stores

    windows • large format print • barricades • digital displays • billboards • 3D displays • interior signage • store navigation • gift cards • shopper bags • pin pad messaging • mall marketing • associate training material

  • direct mail and crm

    multi-page mailers • handouts • bounce backs • coupons • SMS/MMS • loyalty & credit programs • benefit charts • credit applications • card carriers • statement inserts • prescreen marketing

  • email

    creative content and promotional sends • bluecore segmentation and personalization • acquisition and retention groups • lifecycle and trigger programs • creative templates

  • social, paid, and pr

    organic • paid • boosted • profile pics and banners • stories • posts • third party advertising • magazine ads • custom packaging • invitations • brand events and partnerships • lookbooks

  • photography and video

    moodboards • concepting • pre-production planning • art direction • photo selects • retouching markups & approvals • press checks • video editing capabilities